Skip to content
Navigate to homepage - Cerba Research

Cookie Statement Cerba Research  

Last modified: 10-May-2023

This is the cookie statement of Cerba Research NV (hereinafter “Cerba Research”, “we” or “us”). In this cookie statement, we explain which cookies and similar techniques we use on www.cerbaresearch.com and why. For convenience, cookies and similar techniques are referred to collectively below as “cookies”.

Modifications

We may modify this cookie statement from time to time. The most recent version can be found on this website. At the top you can see when this statement was last modified. We advise you to consult this statement regularly so that you are aware of any relevant changes.

What cookies do we use and why?

Name Provider Purpose Expiry Type

MUID

Bing

Bing sets this cookie to recognise
unique web browsers visiting Microsoft sites.
This cookie is used for advertising,
site analytics, and other operations.

1 year 24 days

Advertisement

li_sugr

LinkedIn

LinkedIn sets this cookie to collect
user behaviour data to optimise
the website and make
advertisements on the website
more relevant.

3 months

Advertisements

bcookie

LinkedIn

LinkedIn sets this cookie
from LinkedIn share
buttons and ad tags to
recognize browser IDs.
1 year
Advertisement

bscookie

LinkedIn
LinkedIn sets this cookie to
store performed actions on
the website.
1 year
Advertisement
_ga_*
Google
Google Analytics sets this
cookie to store and count
page views.
1 year 1 month 4 days
Analytics
_ga
Google
Google Analytics sets this
cookie to calculate visitor,
session and campaign
data and track site usage
for the site’s analytics
report. The cookie stores
information anonymously
and assigns a randomly
generated number to
recognise unique visitors.
1 year 1 month 4 days
Analytics
_gcl_au
Google
Google Tag Manager sets
the cookie to experiment
advertisement efficiency of
websites using their
services.
3 months
Analytics
_gid
Google
Google Analytics sets this
cookie to store information
on how visitors use a
website while also creating
an analytics report of the
website’s performance.
Some of the collected data
includes the number of
visitors, their source, and
the pages they visit
anonymously.
1 day
Analytics
_gat_UA-*
Google
Google Analytics sets this cookie for user behaviour tracking.
1 minute
Analytics
_ga_*
Google
Google Analytics sets this cookie to store and count page views.
1 year 1 month 4 days
Analytics
ln_or

LinkedIn

Linkedin sets this cookie to registers statistical data on users’ behaviour on the website for internal analytics.
1 day

Analytics

AnalyticsSyncHistory

LinkedIn

Linkedin set this cookie to store information about the time a sync took place with the lms_analytics cookie.
1 month
Analytics
lidc

LinkedIn

LinkedIn sets the lidc cookie to facilitate data center selection.
1 day

Functional

UserMatchHistory

LinkedIn

LinkedIn sets this cookie for LinkedIn Ads ID syncing.
1 month
Functional
__cf_bm
LinkedIn
Cloudflare set thecookie to support Cloudflare Bot Management.
30 minutes
Functional
li_gc
LinkedIn
Linkedin set this cookie for storing visitor’s consent regarding using cookies for non-essential purposes.
5 months 27 days
Functional
_uetsid
Bing
Bing Ads sets this cookie to engage with a user that has previously visited the website.
1 day
Performance
_uetvid
Bing
Bing Ads sets this cookie to engage with a user that has previously visited the website.
1 year 24 days
Performance
visitor_idXXX

Pardot

This is a cookie pattern that appends  a unique identifier for a website visitor, used for tracking purposes.
1 year 1 month 4 days
Performance
Name
Provider

Bing

Purpose

Bing sets this cookie to recognise
unique web browsers visiting Microsoft sites.
This cookie is used for advertising,
site analytics, and other operations.

Expiry

1 year 24 days

Type

Advertisement

Name
Provider

LinkedIn

Purpose

LinkedIn sets this cookie to collect
user behaviour data to optimise
the website and make
advertisements on the website
more relevant.

Expiry

3 months

Type

Advertisements

Name
Provider

LinkedIn

Purpose
LinkedIn sets this cookie
from LinkedIn share
buttons and ad tags to
recognize browser IDs.
Expiry
1 year
Type
Advertisement
Name
Provider
LinkedIn
Purpose
LinkedIn sets this cookie to
store performed actions on
the website.
Expiry
1 year
Type
Advertisement
Name
Provider
Google
Purpose
Google Analytics sets this
cookie to store and count
page views.
Expiry
1 year 1 month 4 days
Type
Analytics
Name
Provider
Google
Purpose
Google Analytics sets this
cookie to calculate visitor,
session and campaign
data and track site usage
for the site’s analytics
report. The cookie stores
information anonymously
and assigns a randomly
generated number to
recognise unique visitors.
Expiry
1 year 1 month 4 days
Type
Analytics
Name
Provider
Google
Purpose
Google Tag Manager sets
the cookie to experiment
advertisement efficiency of
websites using their
services.
Expiry
3 months
Type
Analytics
Name
Provider
Google
Purpose
Google Analytics sets this
cookie to store information
on how visitors use a
website while also creating
an analytics report of the
website’s performance.
Some of the collected data
includes the number of
visitors, their source, and
the pages they visit
anonymously.
Expiry
1 day
Type
Analytics
Name
Provider
Google
Purpose
Google Analytics sets this cookie for user behaviour tracking.
Expiry
1 minute
Type
Analytics
Name
Provider
Google
Purpose
Google Analytics sets this cookie to store and count page views.
Expiry
1 year 1 month 4 days
Type
Analytics
Name
Provider

LinkedIn

Purpose
Linkedin sets this cookie to registers statistical data on users’ behaviour on the website for internal analytics.
Expiry
1 day
Type

Analytics

Name
Provider

LinkedIn

Purpose
Linkedin set this cookie to store information about the time a sync took place with the lms_analytics cookie.
Expiry
1 month
Type
Analytics
Name
Provider

LinkedIn

Purpose
LinkedIn sets the lidc cookie to facilitate data center selection.
Expiry
1 day
Type

Functional

Name
Provider

LinkedIn

Purpose
LinkedIn sets this cookie for LinkedIn Ads ID syncing.
Expiry
1 month
Type
Functional
Name
Provider
LinkedIn
Purpose
Cloudflare set thecookie to support Cloudflare Bot Management.
Expiry
30 minutes
Type
Functional
Name
Provider
LinkedIn
Purpose
Linkedin set this cookie for storing visitor’s consent regarding using cookies for non-essential purposes.
Expiry
5 months 27 days
Type
Functional
Name
Provider
Bing
Purpose
Bing Ads sets this cookie to engage with a user that has previously visited the website.
Expiry
1 day
Type
Performance
Name
Provider
Bing
Purpose
Bing Ads sets this cookie to engage with a user that has previously visited the website.
Expiry
1 year 24 days
Type
Performance
Name
Provider

Pardot

Purpose
This is a cookie pattern that appends  a unique identifier for a website visitor, used for tracking purposes.
Expiry
1 year 1 month 4 days
Type
Performance